✢SOLUTION
Configure, price, quote — as one motion.
CPQ is not a single app. It is Product Configurator and Projects & Quotes wired together, covering the full sales motion for complex B2B purchasing: a buyer assembles a multi-part product, routes it for internal approval, and receives a priced quote without leaving the flow.
✢THE GAP
Complex B2B selling has never fit a standard checkout. A buyer configuring a lighting system for a fit-out needs to assemble components, save their work, get sign-off from procurement, negotiate pricing, and reference a PO before anything moves. Without a system built for that motion, every step happens in a different tool — or a sales rep fills the gap by hand.
✢THE FULL MOTION
Four steps, one system.
Configuration without quoting is a fancy product page. Quoting without configuration means complex products still get specced by hand.
- 01
Configure
The buyer assembles a multi-part product from components and attributes, with contingent rules blocking invalid combinations.
via Product Configurator → - 02
Approve
The configuration is held under a named project and routed for internal sign-off before it reaches the seller.
via Projects & Quotes - 03
Quote
A formal quote goes back against that exact specification, negotiated in a thread rather than an email chain.
via Projects & Quotes - 04
Order
On approval the quote converts straight to an order, carrying the PO reference.
via Projects & Quotes
✢WHAT IT IS MADE OF
Two apps, bought together.
- Product ConfiguratorLets B2B buyers assemble complex products from parts and attributes, with if-then rules controlling which combinations are valid and every configuration mapped to its own SKU.
- Projects & QuotesLets B2B buyers organise multi-item orders under named projects, manage internal approvals and submit formal quote requests — giving merchants a structured negotiation workflow and visibility into every account’s project pipeline.
✢CONSULTATION
Bring us a real configuration.
Show us a product your buyers actually spec, and we will walk the whole motion against it.